Product Design Course

Product design doesn’t mean designing beautiful screens. UX practitioners understand and design complete user experiences. Techniques to learn:

• User flows
• Journey mapping
• Sketching techniques
• Workshop: User journey and sketching of your own project

We demonstrate how and when to communicate your ideas and test them via prototypes. During this course session you will learn the following:

• Paper-based, low-fidelity and high-fidelity wireframes
• Wireframing how-to and different scenarios
• Visual hierarchy
• Copywriting, microcopy
• Workshops: Wireframe preparation for the project tasks

Proper UX research lays the foundation of a viable design. We’ll introduce you to observation-based methodologies which can help you gather real user feedback. We’ll also help you find out which research methods fit your specific question best.The agenda of this course topic:

• Introduction and comparison of UX research methods
• In-person and remote testing methods and tricks
• Building up scenarios and tasks, guerilla user testing
• Analysis and reporting of user insights to inform design iteration
• Workshops: Script writing and conduction of usability tests

How does all this fit together and within the development context? What flows and features should you build first? We’ll look at some project examples and share our experience on what a UX-er needs to do in an agile environment.

• Overview of agile methodologies
• UX strategy and prioritisation techniques
• Iterations, long- and short-cycle projects

You’ll spend the whole day testing your product with actual users, not your teammates. During the project work, you’ll experience what it means to build and iterate a product based on real user feedback.

• One full day just to practice UX research
• Test ready screens with users
• Iterate on the wireframe (modifications based on the test)